Great Clips owners have yet to touch down after our new :30-second television commercial aired nationally adjacent to the highest rated program in cable-TV history-ESPN's broadcast October 5 of the Green bay Packers vs. Minnesota Vikings football game.

Black and blue division rivals Green Bay and Minnesota always draw an overflow audience for their bruise-fests, but their first mashup of the season featured subplots of betrayal, revenge and greed. More than 21 million people bought the story line and tuned in for Brett Favre's aerial stunts in a 30-23 victory over his former Wisconsin employer.

For Great Clips, North America's number one hair salon franchise, the rating's bonanza continues to strengthen our brand's preference in the marketplace. That's good news for franchise owners who prefer keeping their competitors playing catch up from a defensive position.